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Certificate of Completion

THIS ACKNOWLEDGES THAT
HAS COMPLETED THE SPRING 2024 UX RESEARCH BOOT CAMP
Ming Zhang

Roman Holowinsky, PhD
MAY 03, 2024
DIRECTOR
DATE
TEAM
UX-Starters
Hélène Nguemgaing, Ming Zhang, Nha Tran, Ukamaka Nnyaba, Merve Keskin, Brady Hood

In these projects, we help
1. Texas Coffeehouse analyze market demand for extended hours and introducing alcohol,
2. NutriVitae Wellness address cart abandonment with in-depth interviews, proposing free shipping membership to enhance retention.
3 CharmBox Collections tackle membership churn with an A/B test on fee reduction, utilizing statistical tests for strategy refinement.

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